Digitization Sinar Mas towards Fintech through Finmas
The development of an increasingly advanced era continues to experience a revolution in various industrial sectors, especially technology. Various companies in Indonesia have been aware of the importance of the adaptation process of the era through investment in technology. One of them is in the financial technology industry or what is called fintech. Indonesia as one of the largest countries in Asia has a large market potential for business people, so a comprehensive strategy is needed to make changes using a technology base.
Sinar Mas as one of the big companies in Indonesia sees opportunities in the financial technology industry sector to expand further. This opportunity is revised in the establishment of a Finmas technology company that will provide online money lending services to consumers. Finmas has been registered with OJK on February 23, 2018 as a P2P lending organizer. Finmas is a company based in Hong Kong and Sinar Mas and is a joint venture with Oriente. Previously Sinar had several Fintech P2P lending companies, namely PT Pasar Dana Pinjam aka Danamas and PT Dana Inclusive Loans.
The main focus used in investment funds disbursed to Finmas will focus on investment in technology infrastructure so that it can improve the quality of the company while also developing from the side of Human Resources and market education. The acquisition of series A investment worth $ 105 million. Later Finmas will be directed to open access to finance, freedom and opportunities for people who are underserved by banking services so as to be able to participate in global economic growth.
Looking at the industrial movement carried out by one of the major companies in Indonesia, Sinar Mas gave a little picture of the importance of adaptation to the changing times. Investment in technology is an important consideration in facing increasingly heavy business competition. With the investment in technology, especially the financial technology industry, it provides benefits to the efficiency of a faster process.
Sources :
https://dailysocial.id
https://finansial.bisnis.com
https://www.cnbcindonesia.com/fintech
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